20 SMSF-suitable retirement planning appointments in 60 days. Funnel already built below.

Thanks for booking your one-on-one. It's a good decision, and it tells us you're at the point where you want a straight answer about your retirement rather than another brochure.

This first meeting is a sit-down to understand where things stand for you today and where you'd like to be. One of our advisers will ask about your situation, your super, and what a comfortable retirement looks like for you, and then give you a straight read on whether we can help. If a strategy makes sense for you, they'll say so. If it doesn't, they'll tell you that too. Nobody's going to push a product at you.

Over the next few days you'll get a couple of short emails from us that answer the questions people usually have before they come in, so keep an eye out. Each one's worth a two-minute read.

Underneath this video there are a few more short clips, and each one answers a common question, things like what it costs, what happens if your situation is complicated, and how we actually build a plan. Have a look at the ones that speak to your situation. When you come in, that lets us skip the basics and spend the whole time on you.

No pressure from here. We'll see you at your meeting, and one of our advisers will take it from there.

Title on page: "What does this cost me?"

Fair thing to want to know up front. The first meeting itself is a one-on-one to understand your situation and explain how we can help, and you come away from it knowing where you stand. You're not signing anything and you're not committing to an ongoing relationship on the spot.

If, after that, you decide you want a full plan built, our adviser will walk you through exactly what that involves and what it costs before any work begins. You see the numbers in plain figures, and you decide with informed consent. Nothing gets actioned until you've said yes to it, and there are no surprises tacked on afterwards.

So the answer is simple: come to the first meeting, get a clear picture, and make the money decision only once you know precisely what you'd be getting. If you've got a specific question about how fees work for someone in your position, that's a good one to raise on the day.

Title on page: "What if my situation is messy or complicated?"

A lot of people who book worry their finances are too scattered to bring to an adviser. Super in a couple of old funds, an investment or two, maybe a business, and no single plan tying it together. If that's you, you're exactly who this meeting is for.

We believe one size doesn't fit all, so our adviser starts by getting the full picture of where you are, mess and all, before suggesting anything. From there it's a simple, staged process: understand your goals, research and build a strategy, present the plan to you, and only implement once you've agreed to it. You're never handed a template.

So don't tidy anything up before you come in. The tangle is the thing we're here to sort out, and the clearer we can see it, the better the plan our adviser can put together for you.

Title on page: "Will you push a product on me?"

This one comes up a lot, especially around self-managed super. Plenty of people have been burned by advice that turned out to be a sales pitch in disguise.

So, how we work. Our adviser looks at your goals first and builds the strategy around them, not around a product someone's trying to move. Whether a self-managed fund suits you, or whether you're better off where you are, depends entirely on your circumstances, and that's the question the meeting answers. If an SMSF isn't right for you, you'll be told that plainly. The recommendation follows your situation, never the other way around.

Sitting down one-on-one is what makes that possible. You get a plan shaped to you, and you'll understand the reasoning behind every part of it before anything is put in place.

Title on page: "Are you established enough to trust?"

Reasonable question. When it's your retirement on the line, you want to know the person advising you knows what they're doing and that the firm sits inside a proper structure.

So, the facts. The adviser you'd work with has spent more than 7 years advising clients and has been a member of the Financial Planning Association of Australia since 2016, with a background across established Sydney firms. As a practice, we operate as a corporate authorised representative under AFSL no. 522028, so the advice you receive is properly licensed and regulated. Being a boutique isn't a gap here, it's the point: you deal with one dedicated adviser who actually knows your name and your plan, not a rotating call centre.

If you want to check any of that, please do. It's all verifiable, and we'd rather you came in confident than took anything on faith.

Title on page: "How long does this take?"

Worth knowing, because "get financial advice" can sound like a vague, drawn-out thing, and you've got a life to get on with.

The process is deliberately clear. It starts with your first meeting to understand your goals. From there our adviser does the research and builds your strategy, then presents the plan to you so you can see exactly what's proposed and why. Only once you're happy and give your consent does anything get implemented. After that it becomes an ongoing relationship, where the plan is reviewed and adjusted as your life changes.

So you're not waiting in the dark. Each step has a purpose and you know what's happening at every stage. On the day, our adviser can give you a realistic sense of timing for your own situation.

Title on page: "What if it's not the right fit?"

Most places won't say this part out loud, so we will. You might come in, have the conversation, and decide it's not for you. That's a completely fine outcome, and it's one our adviser is glad to reach with you rather than talk you past.

If we're not the right fit for what you need, you'll be told so directly. No hard sell, no follow-up pressure. You'll walk away with a clearer understanding of your own position than you came in with, and that's yours to keep either way. We take how we're seen seriously, and pushing someone into advice they don't need is a quick way to ruin that.

So come in with no obligation on your shoulders. The meeting is a conversation, and you're free to decide it's a no. Bring your real questions on the day and our adviser will give you real answers.

Send: ** Day 0, immediately after booking

**
Subject A: your meeting is booked
Subject B: what to expect at the meeting
Preview: A short note on how the first sit-down runs.

Your one-on-one is booked, and this note covers what happens next.

The first meeting is a conversation. We ask about where you're at today, what a comfortable retirement looks like for you, and what you're unsure about. You do most of the talking while we listen and ask questions.

Nothing gets recommended on the day. We take what you tell us away, do the research, and come back with a written strategy you can read at your own pace. You decide what to act on and when.

There's nothing to prepare. If you happen to have recent super statements handy, bring them. If not, we can work without them for a first meeting.

To reschedule, reply to this email and we'll find another time.

Send: ** Day 1, AM

**
Subject A: is it worth getting advice
Subject B: the question most people sit on
Preview: On whether you have enough to make advice worthwhile.

A lot of people put off getting advice because they're not sure they have enough to make it worthwhile.

In practice, advice is less about the size of the balance and more about the number of decisions in front of you: whether to consolidate super, whether an SMSF suits you or your current fund is already fine, how to draw a retirement income without running out, and how to pass wealth to family cleanly. Those decisions carry the same weight whether the balance is modest or large.

The first meeting is where we work out whether advice is actually useful for your situation. Sometimes the answer is that you're already on track and there's little for us to add, in which case we'll tell you so. It costs you a conversation to find out, and that's the meeting you've booked.

Send: ** Day 1, PM

**
Subject A: how we decide what to recommend
Subject B: on product-pushing
Preview: The process behind any recommendation we make.

The advice most people have been burned by is the kind that arrives with a product already picked out.

We work the other way around. There's a five-step process, and a recommendation only shows up at step three, after we've done the research on your situation. It starts with the meeting where we understand your goals, moves to the research and strategy done behind closed doors, then arrives at a written plan we present and talk through with you. Nothing is implemented until you give informed consent, in writing, on the parts you agree with.

Which means you see the "why" before anything is put in place. If a recommendation doesn't sit right, you say so, and it doesn't happen.

That structure is there so the advice fits you, rather than the other way around.

Send: ** Day 2, AM

**
Subject A: boutique versus the big end of town
Subject B: who you're actually dealing with
Preview: On dealing with one adviser instead of a call centre.

A fair thing to weigh up before the meeting: does a boutique firm hold up against a large institution?

On the boutique side, you deal with one dedicated adviser across every part of your situation, rather than being handed between departments. The adviser you meet is the same person who does the work and the same person who's there next year.

On the credentials: our adviser has been advising clients for more than 7 years, has held Financial Planning Association membership since 2016, and holds a Diploma of Financial Planning with SMSF alongside an Advanced Diploma. Advice Alley operates as a corporate authorised representative of ANIG WM, AFSL no. 522028, so the same licensing and compliance obligations that apply to any advice practice apply here.

The licensing and the standards are the same either way. What changes is that here you get a person who knows your whole situation.

Send: ** Day 2, PM

**
Subject A: three questions to think about
Subject B: worth a few minutes before the meeting
Preview: A short exercise you can use whether or not we work together.

Whether or not we end up working together, these three questions are worth sitting with before any retirement conversation, ours included.

One is what a comfortable week in retirement actually costs you. Not the headline figure in the news, your figure, based on how you'd want to live.

Another is where your super sits right now and whether you know how it's invested. A surprising number of people have never looked.

The last one is harder. If something happened to you tomorrow, would your family know where everything is and what to do?

Most people can't answer all three cleanly, and that's fine. The gaps are exactly what a plan is for. Bring whatever you land on to the meeting and we'll build from there.

Send: ** Day 3, AM

**
Subject A: why now rather than later
Subject B: the cost of putting it off
Preview: On timing, and why sooner tends to beat later.

The trend across the industry is that good advice has become harder to get, not easier.

Since the Royal Commission a large number of advisers have left the profession, while the number of people approaching retirement keeps climbing. That's fewer advisers serving more people who need help, which shows up as longer waits and advisers with less room to take on new clients.

None of it should push you to rush a decision. It's a reason not to leave the first conversation sitting on a to-do list for another year. The strategies that work best in retirement are the ones with runway in front of them, and runway is the one thing you can't buy back later.

Your meeting is already booked, so the hard part is done.

Send: ** Day 3, PM (or Day 4 AM if the call is morning)

**
Subject A: ready for tomorrow
Subject B: a quick note before we speak
Preview: What to have in mind for the one-on-one.

Your meeting is coming up, so this is all you need to have in mind.

Come with a rough sense of what you want retirement to look like and what you're most unsure about. That's the raw material we work from. Statements and paperwork are welcome if they're handy, but not required for a first meeting.

Expect questions from us and no pressure to decide anything on the day. You'll leave the conversation with a clearer picture, and if there's a fit, a written strategy follows after.

If the time no longer suits, reply here and we'll move it. Otherwise, we'll see you then.

Send: ** Day 1

**
Subject A: how much is enough to retire
Subject B: the retirement question with no clean answer
Preview: Why the headline retirement number rarely fits your life.

Most people carry a rough number in their head for how much they need to retire. It usually comes from a news article or a super fund calculator, and it's almost always someone else's number.

The trouble is that a comfortable retirement isn't a single figure. It depends on how you want to live, what's already in place, how long the money has to last, and how tax treats your income along the way. Two people with the same balance can have very different answers.

That's why the first thing worth doing is mapping what you actually have and what you actually want, then working backwards to the target. A plan built that way tends to hold up. A plan built on a headline figure tends to wobble the moment life changes.

If you'd like a picture of how that mapping works before you commit to anything, you can watch a short walkthrough and book a one-on-one here.

Send: ** Day 4

**
Subject A: should you run your own super fund
Subject B: the SMSF question, minus the sales pitch
Preview: A straight read on when a self-managed fund fits.

"Should I set up an SMSF?" is one of the more common questions we hear, and the answer more often than not is: it depends, and not on what people assume.

A self-managed fund gives you more control and more choice over how your super is invested. It also gives you more responsibility, more admin, and a set of trustee duties that don't go away. Some people find the control worth it, while others already have a fund doing the job well and would only add cost and effort for little gain.

The way to decide is to look at your own situation, what you want your super to do, and whether the extra control earns its keep. Now and then it clearly does. Just as often, the sensible move is to stay where you are.

That comparison is exactly the kind of thing a first conversation is for. If it's on your mind, there's a short walkthrough and a booking link here.

Send: ** Day 8

**
Subject A: what a real financial plan looks like
Subject B: advice built around you, not a product
Preview: How a recommendation is supposed to be reached.

Every firm says its advice is personalised. The word has been used so much it's stopped meaning anything, so it's worth spelling out what it looks like when it's real.

A genuine recommendation comes at the end of a process, not the start. It begins with your goals, what you want and by when. From there comes the research, done on your actual circumstances rather than a template, followed by a written strategy you can read and question before a single thing is put in place. Nothing gets implemented until you've said yes, in writing, to the parts you agree with.

When the product is chosen first, all of that gets skipped. Build it the other way around and the advice fits the person it's for, with the reasoning visible behind every step.

If you'd like to see how that process runs from first meeting to written plan, the walkthrough and booking link are here.

Send: ** Day 12

**
Subject A: what happens to it all
Subject B: the part of planning most people avoid
Preview: Why passing wealth on cleanly takes more than a will.

Retirement planning tends to focus on the years you're spending the money. The part that gets skipped is what happens to what's left.

It's an uncomfortable subject, which is exactly why it goes unplanned. Super doesn't automatically pass through your will the way people assume. Tax can take a bite on the way to the next generation. Without a clear structure, families are left guessing at the worst possible time.

Handled properly, it's mostly mechanical. The right nominations, the right structure, a plan your family can actually follow. Done once, reviewed occasionally, and off your mind.

It's one of the threads a full strategy is meant to tie off, alongside the retirement income itself. If you'd like to see how the whole picture fits together, you can watch the walkthrough and book a time here.

Send: ** Day 16

**
Subject A: fewer advisers, more people who need one
Subject B: the quiet squeeze on financial advice
Preview: What the adviser shortage means if you've been putting it off.

Something has shifted in financial advice over the last few years, and it's worth knowing about if you've been meaning to sort your retirement out.

A large number of advisers left the profession after the Royal Commission, while the number of people approaching retirement kept rising. Fewer advisers, more people needing one. The result is longer waits and practices with less room to take on new clients than they used to have.

This isn't a reason to rush into anything. Good decisions still take the time they take. It's a reason not to leave a first conversation sitting on the list for another year, because the earlier a strategy is in place, the more runway it has to work.

If getting a plan started has been on your mind, this is a reasonable moment to start it. The walkthrough and a booking link are here.